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coffee convo Hwilsin writing

CUT THE MIDDLE MAN

Do you choose which boardshorts you’re going to buy depending on what your favorite surfer is wearing? Or do you buy your boardshorts directly from your favorite surfers independent company? How much influence does a surfer really have? Just because Volcom sponsors some of the raddest rippers on the planet, does that equate to sales […]

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coffee convo Hwilsin writing

THE BEST SOLUTION

You may have heard complaints about Southern California being rather gloomy for the past few months. Well it’s looking like the overcast is gone now, which means less neoprene, sunscreen, and more volume in your boards. All fine and good. There is, however, one unfavorable trait that the summer brings along with it – melted […]

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coffee convo Hwilsin writing

SHRED SLED

I haven’t owned a surfboard over six feet since I was around 15 years old. Every single custom or used board I’ve picked up has been in the 5’7 to 5’11 range. You may call me close minded, but I like what I like. At least I used to.  Maybe it’s a part of getting […]

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coffee convo Hwilsin tour talk writing WSL

STOP THE MUSIC

Within hours of me writing this seething, emotionally fueled opinion piece calling for action, the WSL comes through flaunting yet another head scratcher. If you stay up to date with surf media/press, you might have heard whispers of this move through Stab or possibly the Inertia (did they do a piece on this?). If not, […]

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coffee convo Hwilsin tour talk writing WSL

CIRCUS RINGLEADER

The fans of surfing have spoken. For better or for worse. What they have said is that no amount of absolute Tom-Foolery from that clown of a CEO of the WSL will stop them from watching competitive, ‘professional’ surfing. This rubs me the wrong way just a bit. There has been lots of complaining, lots […]

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coffee convo Hwilsin writing

ALL SYSTEMS GO

The corner of my eyes feel salty. My face is sunburnt. There’s water in my ears, and a wetsuit tan line is slowly in the works, a pendant I haven’t adorned in years. I am a born again surfer. I’ve spent more time in the water in the past two months than I have in […]

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coffee convo Hwilsin tour talk writing WSL

THE PROFESSIONAL

Is there anyone better than our beloved Oklahoman Chief Of Executives to the Global Home Of Surfing at maintaining a professional, faultless stance when it comes to defending the integrity of the sport? I believe not. Read below, where none other than The Mr. Erik Logan responds to the stone throwing athletes which we just […]

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coffee convo Hwilsin tour talk writing WSL

TIRED

If you haven’t heard yet, some drama is spewing around the surf world. To spoil the fun, it’s nothing serious, just yet another complaint about judging. Gabriel Medina, 3X World Champion, just sent a harrowing message to the WSL via his Instagram, shortly after the completion of the Surf Ranch Pro. Read: “Dear WSL,  Please […]

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coffee convo Hwilsin tour talk writing WSL

THE SENIORS TOUR

Kelly Slater brings in a large majority of viewers for the Woz right? That’s the presumed reason he received the wildcard for the second half, and the first half of 2024? Of course there’s the Olympic qualifications, as well as his “contributions to surfing”, but it’s regularly assumed that Kelly draws a lot of eyes.  […]

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coffee convo Hwilsin tour talk writing WSL

NEW LITTLE SIBLING

The race to get onto the Championship Tour has now become the center of attention to the surfing world at large. The CT itself is constantly on the receiving end of shit talk, criticism, negative comment boards, bad luck, shaming, etc. The Challenger Series is the sweet, innocent, cute, new little sibling. You can’t hate […]