Categories
coffee convo Hwilsin tour talk writing WSL

ROLL OF THE DICE

6 events. 80 surfers. 10 spots up for grabs. If surfing was big enough, someone could film a reality show about the Challenger Series. Almost had it with Make Or Break. Nice try, WSL. Or better yet, maybe we could program an algorithm into one of these new AI bots to take all of the […]

Categories
coffee convo Hwilsin tour talk writing WSL

THE NEXT BRAINCHILD

Now that we’re done and dusted with the MYC, we can move on to the next brainchild of the WSL; the Final 5. Many quarrels have been had over this very topic – the entire idea, the location, the format (sudden death) etc. That is not what I am here to do today, most of […]

Categories
coffee convo Hwilsin tour talk writing WSL

THE AXE

The results are in – the mid year cut is official, and we now have the CT roster locked in for the back half of the 2023 World Tour. As you remember, I made some predictions before the year started. We’ll have a look at how I fared near the end of this post. For […]

Categories
coffee convo Hwilsin writing

COOKING

The West Coast has something cooking. You can smell it from Blacks to Rincon. Here’s your personal invite to the BBQ. In 2010, California saw 7 surfers on the World Tour – plus a wildcard in Timmy Reyes. The surfers were: Dane Reynolds, Taylor Knox, Bobby Martinez, Pat Gudauskas, Brett Simpson, Tanner Gudauskas, and Nate […]

Categories
coffee convo Hwilsin writing

DEAR YOU,

I’ve reached 100 followers. This is my official thank you to all of you. I’ve spent a lot of time watching videos and reading articles about “how to grow my website”, “how to grow my brand”, etc. What I’ve found is a lot of tricks and tips about how to feed these algorithms the correct […]

Categories
coffee convo Hwilsin tour talk writing WSL

FAUX ENTERTAINMENT

The contest at Bells is called on. 30ish minutes of waiting for a start. In the midst of lunch for the kid, lunch for myself, afternoon baseball, mental planning. A quick toss outside. The event has slipped my mind. ‘Pop’ goes the leather. The rain is gone. My team lost, again. What else happened? I […]

Categories
coffee convo Hwilsin writing

SOOTHSAYERS

Did you notice Surfline’s new look? They’ve updated the entire appearance of the site, all the way down to the color of the conditions – a major change. Typically, an orange colored report would indicate the word ‘Good’ somewhere in the description, so when I pulled up the website this afternoon, I was confused at […]

Categories
coffee convo Hwilsin writing

IT’S NOT A VIDEO GAME

Most surfers don’t know shit about surfboards. Plain and simple. The average guy in your lineup, the kids working the boardrooms at the local surf shops, even some shapers, true board knowledge is rare to come by. After about 13 years of surfing, I had no clue what I was looking at in my 5 […]

Categories
coffee convo Hwilsin tour talk writing WSL

WHAT BIKE?

It feels like the Woz is playing Deebo from the movie Friday.  In this scene, we – the general audience – would play Red. His dad, driving the car, would be BeachGrit. Finally, Deebo is representing the Wizzle.  Now, the bike is clearly a symbol. The bike could be depicting the time we would like […]

Categories
coffee convo Hwilsin writing

CONTENT MATRIX MACHINE

It’s been difficult for me to get motivated to be creative recently. The oversaturation of content is numbing my brain. A bathtub with the drain plugged. Faucet broken into the on position, unable to stop the flow. Spilling and flooding and seeping through the floor. Filling the room, the house. Busting down the door and […]